Why Touch and Cuddling Are Important to Sexual Satisfaction

couple touching each other

Recent research about sex and love has found that touching and cuddling, though important to both women and men, may be particularly important for men’s sexual satisfaction, relationship happiness and marital commitment.

In some ways, this is not terribly surprising. Although women may be stereotypically described as the gender that most loves to touch and cuddle, the fact is that women often have more opportunities for human touch than men do in many cultures. It is common in many Western cultures for women to greet each other with hugs and/or kisses on the cheeks. They may stroll arm in arm, sit close on the sofa, or even brush or braid each other’s hair. They may more often work in care taking professions that involve touch (e.g., working as teachers, day care providers, nurses, or occupational therapists).

Then there’s raising children. Although more men have greater involvement in raising children now than they did in years past, women often have more physical contact with their children than men do. Women may more often be the parent to change diapers, bathe their children, cuddle with them on the sofa or tuck them into bed with a story and a kiss. This isn’t true in all households, of course, but it is true in a striking number of homes. And what it amounts to is this: men, more so than women, may have an unmet need for touch.

As such, it may be particularly important and satisfying for men to receive touch through holding hands, cuddling, sharing massages, bathing together or having sex. Not only can touch promote the  body’s release of oxytocin (the sometimes-called “bonding hormone” or “feel good hormone”) but psychologically touch can be a way to help someone feel loved, cared for, reassured or desired.

Regardless of your sexual orientation, gender or relationship status, consider how touch works in your romantic or sexual life, your friendships or your family relationships. After all, we all need to touch and be touched.

For some, pets provide a nice form of touch and closeness. If your parents or grandparents are not partnered or don’t have a lot of access to touch, try to take an extra step toward hugging them, touching them on the arm or kissing them as you come and go. If your friends are not partnered (or are partnered in unhappy ways in which touch is absent), try to do the same. It only takes a moment to give someone a hug that lingers just long enough to feel heartfelt – and not so long that it feels awkward.

If you are in a romantic or sexual partnership, I wonder how focusing on touch or cuddling this week might change things for you. Why not use hugs and/or kisses to bid goodbye or hello? Or caress each other on the back or hip as you fall asleep? Why not tousle your partner’s messy morning hair from a place of love or affection? What might you gain if you reached for your partner’s hand while you watch television or a movie, even if (perhaps especially if) you don’t normally hold hands?

There is something special, I think, about the feel of flesh on flesh or hands in one’s hair. It is so intimate, I think, that there is no substitute for this type of touch. I understand why people want to take their clothes off and lay naked together, even when they are not having sex. Or why people want to run their hands along their partner’s curves or enjoy a foot massage (as a giver or receiver, there is so much pleasure to be had in either role).

To be with someone who doesn’t just allow themselves to be vulnerable to you in this way, but who desperately wants it, is a gift. If you have this quality in your relationship already, perhaps you can foster it so that you can hold onto it. And if you want it with someone, I wonder how you might go about it and how courage and optimism may help you to move in that direction.

Related MSP posts:
- The Art of Sex and Being an Attentive Lover
- Sleep and Sex: Snuggling, Cuddling and Giving Each Other Space
- Multiple Orgasms for Women and Men: What You MUST Know

[Originally published on my blog at Psychology Today's web site, The Pleasures of Sex.]

About Dr. Debby Herbenick

Dr. Debby Herbenick

Dr. Debby Herbenick is a sex researcher at Indiana University, sexual health educator at The Kinsey Institute, columnist, and author of five books about sex and love. Learn more about her work at www.sexualhealth.indiana.edu.